We are talking about two different tools, with particular characteristics, different targets and completely different dedicated purposes. On the one hand, there is an immediate technology, dedicated to instantly sharing multimedia content, on the other a tool that must be developed and optimized over time, capable of supporting communication and the sale of products online. Both support and enhance each other: one does not exclude the other, rather, the potential is amplified. Returning to our question, therefore, is it better to open a Social page immediately or invest in the design and development of a Website in 2022? It depends on what you want to build.